Social Commerce Consultant

Social Commerce
Consultant for DTC Brands

Strategic guidance and paid media execution to turn your social channels into revenue-generating machines

3.71x Industry Avg Google Ads ROAS*
3.6x Industry Avg Meta Retargeting ROAS*
$72 Industry Email ROI Per $1 Spent*

*Industry-wide benchmarks. Individual results vary.

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We Want To Talk To You

Tell us about your brand and we'll put together a free marketing audit of your current channels.

No spam. No commitment. Just a real conversation about your brand.

Trusted by growth-focused DTC brands

KINETIX | Publish Brand | WRK | Con.Struct | One Golden Thread

Our Core Competencies

Integrated Social Commerce Solutions

We combine strategic consulting with hands-on paid media management across the platforms your customers use most.

Meta Ads & Instagram Shopping

Leverage Facebook and Instagram's native shopping features to convert engaged audiences into customers. We optimize product catalogs, audience targeting, and creative to maximize ROAS on Meta's social commerce ecosystem.

  • Product catalog optimization
  • Audience segmentation & retargeting
  • Creative testing & iteration
  • Checkout optimization
  • Performance analytics & scaling

Google Shopping & Search

Capture high-intent shoppers searching for your products. Our consultants build comprehensive Google Shopping strategies that drive qualified traffic and reduce customer acquisition costs.

  • Product feed management
  • Search campaign strategy
  • Bid optimization & budget allocation
  • Landing page alignment
  • Conversion tracking setup

AppLovin In-App & Mobile Game Ads

Reach customers where they spend their time: in mobile apps and games. Powered by AXON AI, AppLovin's in-app advertising delivers precision targeting and high engagement rates for DTC brands seeking new customer acquisition.

  • In-app audience targeting
  • Mobile game ad placements
  • Creative optimization for mobile
  • AXON AI performance modeling
  • Cost-per-install optimization

Email & SMS Marketing

Build direct customer relationships with high-ROI email and SMS campaigns. Our consultants design retention strategies that drive repeat purchases and maximize lifetime value.

  • Segmentation & list building
  • Automation workflows
  • Personalization strategies
  • A/B testing & optimization
  • Revenue per email tracking

Paid Media Strategy & Execution

Integrated paid campaigns across Meta Ads, Google Ads, and AppLovin that work together to drive predictable growth. We handle strategy, setup, optimization, and scaling.

  • Multi-channel campaign architecture
  • Budget allocation & ROI modeling
  • Audience sequencing
  • Competitive analysis
  • Monthly strategy & optimization

Ecommerce Strategy & Creative

From site optimization to ad creative, we consult on every lever that impacts social commerce performance. Our team identifies growth gaps and builds actionable roadmaps.

  • Conversion rate optimization
  • Product positioning strategy
  • Creative concept development
  • Competitive benchmarking
  • Quarterly growth planning

Creative & Offer Strategy

We develop data-driven creative testing strategies and optimize promotional offers that help increase customer acquisition while attracting high-value subscribers instead of one-time discount shoppers.

Revenue Growth
ROAS Growth
Transaction Lift
Scale Brands

Why Partner With Us

Social Commerce Expertise Built for DTC Brands

Deep Platform Knowledge

We stay current with Meta, Google, and AppLovin platform updates, algorithm changes, and new features. Your strategy reflects the latest opportunities in social commerce.

Multi-Channel Orchestration

Rather than siloed campaigns, we design cohesive strategies where Meta ads warm audiences, Google captures intent, email nurtures relationships, and AppLovin reaches new customers in their favorite apps.

Proven ROAS Growth

Our clients consistently achieve 3x+ ROAS across paid channels. We combine strategic consulting with continuous optimization to ensure your ad spend drives measurable revenue.

Data-Driven Recommendations

Every recommendation is backed by your performance data, competitive analysis, and industry benchmarks. We show you the why behind our strategy, not just the tactics.

Hands-On Execution

Consulting without execution is incomplete. We implement strategies, manage campaigns, test creative, and optimize daily to hit your growth targets.

Industry Agnostic Expertise

We work across all DTC verticals: beauty, fitness, home goods, food, and more. This breadth means we bring best practices and innovative ideas from across ecommerce.

Trusted by DTC Leaders

Brands Growing With Our Social Commerce Consulting

From emerging brands to multi-million dollar DTC companies, we help ecommerce businesses scale predictably through strategic social commerce.

Volcon ePowersports logoVolcon
Super73 logoSuper73
Con.Struct logoCon.Struct
One Golden Thread logoOne Golden Thread
WRK logoWRK
Publish Brand logoPublish Brand
Kinetix logoKinetix
Skinnie logoSkinnie
Sweat Cosmetics logoSweat
Wallace Skincare logoWallace Skincare
Korean Red Ginseng logoKorean Red Ginseng
Poppy & Pout logoPoppy & Pout
Vegamour logoVegamour
See case studies

Real Results

Social Commerce Success Stories

Beauty Brand: 4.2x ROAS in 90 Days

A direct-to-consumer beauty brand came to us with underperforming Meta ads and no Google Shopping presence. We audited their product feeds, rebuilt their audience segmentation, and launched a coordinated Google Shopping strategy. Within 90 days, their blended paid media ROAS reached 4.2x, and email revenue increased 156% through our retention consulting. They scaled ad spend 3x while maintaining profitability.

Fitness Equipment: Profitable Growth at Scale

This DTC fitness brand was profitable but hitting a scaling ceiling on Meta. Our consultants identified untapped audiences on AppLovin's in-app network and built a cohesive multi-channel strategy combining Meta, Google Shopping, and mobile game ads. Over six months, they grew revenue 240% while reducing CAC by 18%. Email and SMS automation added another $85K monthly in repeat customer revenue.

Home Goods: From Struggling to Scaled

A home goods DTC brand had a strong product but weak paid performance and no email strategy. We restructured their entire ecommerce strategy, optimized their site for conversion, rebuilt their creative approach, and launched integrated email campaigns. Within four months, their Google Shopping ROAS improved from 1.8x to 3.1x, and email became their second-largest revenue channel after paid ads.

Skincare: Data-Driven Creative Wins

A skincare startup had budget but no clear creative strategy. We consulted on product positioning, helped them develop high-performing ad creative concepts, and managed A/B testing across Meta and Google. Their creative refresh, combined with audience refinement, increased Meta ROAS from 2.1x to 3.7x. AppLovin in-app ads became a profitable third acquisition channel, expanding their reach beyond social platforms.

Common Questions

Frequently Asked Questions

What does a social commerce consultant actually do?
A social commerce consultant analyzes your current performance, identifies growth opportunities across paid channels, and builds a strategic roadmap to increase revenue. We combine strategic guidance with hands-on execution: managing Meta Ads, Google Shopping, email campaigns, and more. Think of us as your outsourced social commerce growth team.
How is consulting different from agency services?
True consulting includes strategic analysis, recommendations, and business guidance. We don't just manage campaigns—we help you understand why we're making changes, what results to expect, and how to think about social commerce long-term. Our model combines consulting insights with full-service campaign execution.
Which platforms should my DTC brand prioritize?
It depends on your product, audience, and current performance. Most DTC brands benefit from Meta Ads (brand awareness + retargeting), Google Shopping (high-intent capture), and email (retention). We analyze your specific situation and recommend where to focus budget. AppLovin in-app ads are excellent for scaling customer acquisition beyond social platforms.
What results can we expect from social commerce consulting?
Results vary by brand, but our clients typically see 2-4x ROAS improvements within 90 days, 20-40% reductions in CAC, and 100%+ increases in email revenue. We focus on predictable, profitable growth—not vanity metrics. We set clear targets upfront and report transparently on progress.

Ready to Scale Your Social Commerce?

Schedule a strategy call with our team. We'll analyze your current setup, identify immediate opportunities, and outline a roadmap to grow your DTC brand profitably.

Get Your Free Marketing Audit
No long-term contracts Free marketing audit DTC specialists Results in 30–60 days