We turn around underperforming ad accounts and scale DTC beauty brands. See how we drove +102% MoM revenue for a $1.5B PE-backed beauty brand in just 60 days.
Trusted by Top DTC Brands
How we reversed a 12-month decline and stabilized their subscription business in 60 days.
"The issue was not the platform. It was the structure. By moving away from over-simplification and reintroducing disciplined testing and funnel clarity, we were able to quickly stabilize performance and rebuild a foundation for scale. At this level, growth comes from better inputs — not fewer levers."
Many agencies over-simplify ad accounts, collapsing them down to just 2 or 3 campaigns. While this looks clean, it starves the algorithm of signal. For our $1.5B beauty client, we scaled from 2 campaigns to over 60 within 4 weeks through controlled testing. This rapid audience segmentation across cold, warm, and lookalike pools allowed us to find pockets of high-LTV buyers that a consolidated structure was missing.
For DTC beauty brands, the subscription model is the engine of profitability. When subscriber acquisition goes negative, the business is in trouble. We utilize manual bidding to strictly control CPA on subscriber conversion campaigns, ensuring that new customer acquisition remains profitable while scaling volume.
Without clear top-of-funnel (prospecting) and bottom-of-funnel (retargeting) separation, your ad spend cannibalizes itself. You end up paying a premium to reach people who were already going to buy. We reintroduce disciplined funnel clarity and tighten ad-to-landing page alignment to maximize conversion rates at every step of the customer journey.
We have hands-on experience scaling some of the most recognized names in beauty and personal care DTC.
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