Paid Social Audit

Paid Social Audit
Uncover Hidden Growth Opportunities

Our comprehensive paid social audits analyze your Meta, Google, and AppLovin campaigns to identify performance gaps, wasted spend, and optimization opportunities that drive real results.

3.71x Industry Avg Google Ads ROAS*
3.6x Industry Avg Meta Retargeting ROAS*
$72 Industry Email ROI Per $1 Spent*

*Industry-wide benchmarks. Individual results vary.

Schedule Your Audit ↓

We Want To Talk To You

Tell us about your brand and we'll put together a free marketing audit of your current channels.

No spam. No commitment. Just a real conversation about your brand.

Trusted by DTC & Ecommerce Brands

KINETIX | Publish Brand | WRK | Con.Struct | One Golden Thread

Channels We Audit & Optimize

Complete Paid Media Visibility

A truly comprehensive paid social audit covers every channel where your customers engage. We analyze performance across all major platforms and provide actionable insights to maximize your return on ad spend.

Meta Ads Audit

Deep dive into your Facebook and Instagram campaigns to identify underperforming audiences, creative fatigue, and budget allocation issues. We review targeting precision, conversion tracking, and pixel implementation to ensure every dollar works harder.

  • Audience segmentation analysis
  • Creative performance benchmarking
  • Pixel tracking validation
  • Budget distribution optimization
  • Attribution model assessment

Google Ads Audit

Comprehensive review of your Google Search, Display, and Shopping campaigns. We evaluate keyword strategy, bid management, quality score factors, and landing page alignment to maximize conversion efficiency and reduce cost-per-acquisition.

  • Keyword performance analysis
  • Quality score optimization
  • Bid strategy effectiveness
  • Search term review
  • Landing page relevance assessment

Google Shopping Audit

Specialized audit of your product feed, shopping campaign structure, and competitive positioning. We identify feed quality issues, category optimization opportunities, and pricing strategy gaps that impact visibility and sales.

  • Product feed quality review
  • Competitive price analysis
  • Campaign structure evaluation
  • Promotion effectiveness
  • Conversion tracking validation

Paid Media Channel Audit

Holistic evaluation of your entire paid media mix including Meta Ads, Google Ads, and AppLovin in-app & mobile game advertising. We assess channel allocation, cross-platform attribution, and identify where to shift budget for maximum impact.

  • Channel performance comparison
  • Budget allocation strategy
  • Cross-platform attribution
  • Audience overlap analysis
  • AppLovin AXON AI optimization

Email Marketing Audit

Evaluate your email campaigns, segmentation strategy, and automation flows. We review open rates, click-through rates, conversion metrics, and list health to identify opportunities for revenue growth through better targeting and messaging.

  • Segmentation effectiveness review
  • Automation workflow analysis
  • Subject line performance
  • List hygiene assessment
  • Revenue attribution tracking

SMS Marketing Audit

Assessment of your SMS strategy, subscriber quality, and campaign performance. We review compliance, messaging frequency, conversion rates, and customer journey integration to maximize engagement and revenue per subscriber.

  • Subscriber list quality
  • Campaign performance metrics
  • Compliance and best practices
  • Automation sequence optimization
  • Revenue per subscriber analysis

Creative & Offer Strategy

We develop data-driven creative testing strategies and optimize promotional offers that help increase customer acquisition while attracting high-value subscribers instead of one-time discount shoppers.

Revenue Growth
ROAS Growth
Transaction Lift
Scale Brands

Why Choose Our Paid Social Audits

Expert Analysis Backed by Data

Multi-Channel Expertise

We don't just audit one platform. Our team specializes in Meta Ads, Google Ads, AppLovin in-app advertising, email, and SMS, giving you a complete view of your paid media performance.

Actionable Recommendations

Every audit includes specific, prioritized recommendations with expected impact. We focus on opportunities that drive real revenue growth, not vanity metrics.

DTC & Ecommerce Specialists

We work exclusively with direct-to-consumer and ecommerce brands. We understand your business model, margins, and growth challenges in ways general agencies cannot.

Conversion-Focused Analysis

We measure success by revenue impact, not just impressions or clicks. Our audits identify where you're losing conversions and exactly how to fix it.

Competitive Benchmarking

We compare your performance against industry benchmarks and direct competitors, showing you exactly where you stand in your market.

Implementation Support

Our audits come with a clear roadmap for implementation. We can guide you through optimization or handle it directly as an extension of your team.

Brands That Trust Us

Growing with DTC Leaders

From emerging brands to established ecommerce leaders, companies across every vertical trust Neighborhood Reach to optimize their paid media strategy.

Volcon ePowersports logoVolcon
Super73 logoSuper73
Con.Struct logoCon.Struct
One Golden Thread logoOne Golden Thread
WRK logoWRK
Publish Brand logoPublish Brand
Kinetix logoKinetix
Skinnie logoSkinnie
Sweat Cosmetics logoSweat
Wallace Skincare logoWallace Skincare
Korean Red Ginseng logoKorean Red Ginseng
Poppy & Pout logoPoppy & Pout
Vegamour logoVegamour
See Our Case Studies

Real Results

Audit Success Stories

Beauty Brand: 2.3x ROAS Improvement

After our comprehensive paid social audit, we identified significant audience overlap across Meta campaigns and budget waste in underperforming campaigns. By restructuring their campaign architecture and implementing AXON AI for in-app retargeting, we increased overall ROAS from 1.8x to 4.1x within 60 days. The client reallocated budget to high-performing channels and saw a 34% increase in total revenue.

Supplements Company: $187K Additional Revenue

Our audit revealed poor email segmentation and missed automation opportunities. We identified a high-value customer segment that wasn't being targeted and implemented a re-engagement campaign through SMS. Combined with optimized Google Shopping feed improvements, this generated an additional $187K in revenue over 90 days with minimal additional ad spend.

Home Goods: 41% CAC Reduction

The audit uncovered significant inefficiencies in their Google Ads quality scores and keyword strategy. We restructured campaigns, improved landing page relevance, and optimized bid strategies. Customer acquisition cost dropped from $68 to $40, allowing them to scale profitably while maintaining the same ROAS.

Fitness Apparel: 156% Email ROI Growth

Through our email marketing audit, we discovered underutilized automation opportunities and poor list segmentation. We implemented a 5-step post-purchase sequence and re-engagement campaign that increased email revenue by 156% within 90 days. Combined with AppLovin in-app retargeting for app users, overall customer lifetime value increased 38%.

Common Questions

Frequently Asked Questions

How long does a paid social audit take?
Most audits are completed within 5-7 business days from the time we receive access to your ad accounts. We provide a comprehensive written report with findings, benchmarks, and prioritized recommendations. A presentation and strategy session follows to discuss implementation.
What accounts and platforms do you audit?
We audit Meta Ads (Facebook/Instagram), Google Ads, Google Shopping, email marketing platforms, SMS providers, and analyze AppLovin in-app advertising opportunities. We also review your ecommerce platform setup, tracking implementation, and overall digital ecosystem.
Do you implement the recommendations or just provide the audit?
We offer both options. You can use the audit report independently or work with us to implement recommendations. Most clients choose to partner with us for implementation to ensure proper execution and faster results.
How do you determine ROI improvement potential?
We benchmark your performance against industry standards for your vertical and compare against top-performing accounts we manage. We identify specific optimization opportunities with historical impact data and provide realistic projections based on your current metrics.

Ready to Unlock Your Paid Media Potential?

Let's conduct a comprehensive paid social audit and identify the hidden opportunities in your campaigns. Schedule a consultation with our team to get started.

Get Your Free Marketing Audit
No long-term contracts Free marketing audit DTC specialists Results in 30–60 days