Ecommerce Board Advisor

Ecommerce Board Advisor
for Strategic Growth

Expert strategic guidance designed to scale your DTC brand with data-driven insights, proven frameworks, and actionable growth plans.

2.87x Industry Avg Ecommerce ROAS*
$72 Industry Email ROI Per $1 Spent*
3.6x Industry Avg Meta Retargeting ROAS*

*Industry-wide benchmarks. Individual results vary.

Schedule Your Strategy Session ↓

We Want To Talk To You

Tell us about your brand and we'll put together a free marketing audit of your current channels.

No spam. No commitment. Just a real conversation about your brand.

Trusted by leading DTC brands

KINETIX | Publish Brand | WRK | Con.Struct | One Golden Thread

Our Strategic Services

Comprehensive Ecommerce Growth Solutions

From paid media optimization to email strategy, we provide the expertise your board would demand. Each channel is strategically integrated into your overall growth blueprint.

Ecommerce Strategy

Develop comprehensive growth strategies that align with your business goals. We analyze market positioning, competitive landscape, and customer acquisition funnels to create actionable roadmaps for scaling your DTC brand.

  • Market positioning analysis
  • Competitive benchmarking
  • Customer acquisition strategy
  • Revenue optimization planning
  • Growth stage roadmapping

Meta Ads & Google Ads

Strategic paid media management across Meta and Google platforms. We optimize campaigns for maximum ROAS, manage budgets efficiently, and scale winners to accelerate your top-line growth.

  • Campaign strategy & setup
  • Audience targeting optimization
  • Creative testing & scaling
  • Budget allocation strategy
  • Performance analytics & reporting

Google Shopping

Maximize product visibility and sales through Google Shopping campaigns. We optimize feeds, manage bids, and refine targeting to drive high-intent traffic and qualified transactions.

  • Product feed optimization
  • Bid strategy management
  • Performance Max campaigns
  • Conversion tracking setup
  • ROI improvement strategies

AppLovin In-App & Mobile Game Ads

Reach high-value customers through AppLovin's AXON AI-powered in-app and mobile game advertising. Tap into engaged audiences with advanced targeting and real-time optimization for maximum efficiency.

  • In-app audience targeting
  • Mobile game ad placements
  • AXON AI optimization
  • Creative performance analysis
  • Cross-channel audience syncing

Email Marketing

Build high-ROI email programs that drive repeat purchases and customer lifetime value. From automation workflows to segmentation strategy, we maximize revenue from your existing customer base.

  • Segmentation & list building
  • Automation workflow design
  • Campaign copywriting & design
  • Deliverability optimization
  • Revenue per subscriber tracking

SMS Marketing

Leverage SMS for immediate customer engagement and conversions. We design targeted campaigns, manage compliance, and measure impact to drive incremental revenue.

  • SMS strategy development
  • Subscriber list building
  • Campaign creation & scheduling
  • Compliance & deliverability
  • Performance measurement

Creative & Offer Strategy

We develop data-driven creative testing strategies and optimize promotional offers that help increase customer acquisition while attracting high-value subscribers instead of one-time discount shoppers.

Revenue Growth
ROAS Growth
Transaction Lift
Scale Brands

Why Choose Our Board Advisory

Strategic Guidance Built for Ecommerce Leadership

Data-Driven Decision Making

We provide the metrics, benchmarks, and insights your board expects. Every recommendation is backed by data analysis, competitive research, and proven ecommerce best practices.

Integrated Growth Framework

Rather than siloed channel management, we create cohesive strategies where paid media, email, SMS, and product strategy work together to maximize growth and profitability.

Executive-Level Reporting

Clear, strategic dashboards and monthly reviews that communicate progress, identify opportunities, and justify marketing investment to leadership and stakeholders.

Industry-Specific Expertise

Our team has guided DTC brands across beauty, supplements, home goods, jewelry, and more. We understand the unique challenges and opportunities in your vertical.

Scalable Systems & Processes

We build repeatable frameworks for testing, optimization, and growth that scale with your business—not just quick wins, but sustainable competitive advantages.

Accountability & Results

We set clear KPIs, measure progress consistently, and adjust strategy based on real-time performance. Your success is our success.

Brands we advise

Trusted by Growing DTC Brands

From emerging startups to established ecommerce leaders, we provide strategic guidance that drives measurable results across all industries.

Volcon ePowersports logoVolcon
Super73 logoSuper73
Con.Struct logoCon.Struct
One Golden Thread logoOne Golden Thread
WRK logoWRK
Publish Brand logoPublish Brand
Kinetix logoKinetix
Skinnie logoSkinnie
Sweat Cosmetics logoSweat
Wallace Skincare logoWallace Skincare
Korean Red Ginseng logoKorean Red Ginseng
Poppy & Pout logoPoppy & Pout
Vegamour logoVegamour
See our case studies

Client Success Stories

Real Results from Ecommerce Strategy

150% Revenue Growth in Year One

A direct-to-consumer beauty brand came to us with stalled growth and unclear marketing strategy. We developed a comprehensive ecommerce roadmap, optimized their paid media spend across Meta and Google, and implemented a high-ROI email automation program. Within 12 months, revenue grew 150% while maintaining healthy unit economics.

3.2x ROAS Across All Paid Channels

A home goods company was struggling with unprofitable ad spend and poor audience targeting. We restructured their paid media strategy using advanced segmentation, implemented Google Shopping optimization, and added AppLovin in-app advertising to reach new customers. Within 6 months, overall ROAS improved to 3.2x industry average.

$2.1M Additional Annual Revenue from Email

A supplement brand had an underutilized customer database and minimal email revenue. We built a complete email marketing infrastructure with advanced segmentation, behavioral triggers, and lifecycle automation. Email revenue grew from 12% to 31% of total revenue, adding over $2.1M annually.

45% Reduction in Customer Acquisition Cost

A jewelry ecommerce company needed to scale profitably. We conducted competitive benchmarking, optimized their paid media mix, and introduced SMS marketing for post-purchase engagement. CAC decreased 45% while average order value increased through strategic product bundling recommendations.

Common Questions

Frequently Asked Questions

How is board advisory different from typical agency services?
Board advisory goes beyond campaign management to provide strategic business guidance. We analyze your entire ecommerce operation, competitive landscape, and growth potential to create integrated roadmaps. We serve as strategic partners, not just execution vendors, with monthly reviews and insights.
What results should I expect from ecommerce strategy services?
Results vary by starting point, but clients typically see 20-50% improvement in ROAS within 3-6 months, 30-100% revenue growth within 12 months, and significant improvements in customer lifetime value. We set specific benchmarks and track progress monthly.
Do you work with brands at all stages of growth?
Yes. We serve emerging DTC brands, growth-stage companies, and established ecommerce leaders. Our strategies scale with your business, from initial market positioning to multi-channel optimization and profitability management.
How often should we review and adjust our ecommerce strategy?
We recommend monthly strategy reviews to assess performance against KPIs and adjust based on market conditions and results. Quarterly deep-dives provide time for more substantial strategy shifts. This cadence ensures you stay competitive and capitalize on emerging opportunities.

Ready for Strategic Ecommerce Growth?

Schedule a consultation with our ecommerce strategy advisors to discuss your growth goals, competitive challenges, and opportunities. We'll provide initial insights and a clear path forward for your DTC brand.

Get Your Free Marketing Audit
No long-term contracts Free marketing audit DTC specialists Results in 30–60 days