Direct to Consumer Strategy

Direct to Consumer Strategy
That Drives Real Growth

We help DTC and ecommerce brands build comprehensive strategies that combine paid media, email, SMS, and creative excellence to acquire customers efficiently and maximize lifetime value.

2.87x Industry Avg Ecommerce ROAS*
$72 Industry Email ROI Per $1 Spent*
3.6x Industry Avg Meta Retargeting ROAS*

*Industry-wide benchmarks. Individual results vary.

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We Want To Talk To You

Tell us about your brand and we'll put together a free marketing audit of your current channels.

No spam. No commitment. Just a real conversation about your brand.

Trusted by leading DTC brands

KINETIX | Publish Brand | WRK | Con.Struct | One Golden Thread

Our Channels

Multi-Channel Strategies That Convert

A winning DTC strategy requires orchestration across multiple touchpoints. We leverage paid media, email, SMS, and creative excellence to build cohesive customer journeys that drive acquisition and retention.

Paid Media & Performance Advertising

Strategic deployment of Meta Ads, Google Ads, and AppLovin in-app/game ads to reach your target audience at scale. We optimize for customer acquisition cost while maximizing return on ad spend across all channels.

  • Meta Ads strategy and optimization
  • Google Ads campaigns and management
  • AppLovin in-app and mobile game advertising
  • Audience targeting and segmentation
  • Conversion tracking and attribution

Email Marketing Automation

Sophisticated email sequences that nurture leads, drive repeat purchases, and maximize customer lifetime value. We build automated workflows that engage subscribers at every stage of the customer journey.

  • Welcome series and onboarding flows
  • Cart abandonment recovery campaigns
  • Post-purchase engagement sequences
  • VIP and loyalty email programs
  • Segmentation and personalization strategy

SMS Marketing & SMS Automation

High-converting SMS campaigns that reach customers directly on their phones. From flash sales to order updates, we deploy SMS as a critical channel for driving urgency and engagement.

  • SMS campaign strategy and execution
  • Automated SMS workflows and triggers
  • List building and subscriber growth
  • Compliance and best practices
  • Performance tracking and optimization

Google Shopping & Product Feeds

Optimized product feed management and Google Shopping campaigns that showcase your inventory to high-intent buyers. We ensure your products appear in front of customers actively searching for what you sell.

  • Product feed optimization and management
  • Google Shopping campaign setup
  • Bid strategy and budget allocation
  • Performance monitoring and adjustments
  • Conversion tracking and analytics

Ecommerce Strategy & Consulting

Comprehensive DTC strategy development that aligns brand positioning, customer acquisition, retention, and profitability. We analyze your business model and recommend optimizations across all operational areas.

  • Brand positioning and messaging
  • Customer acquisition cost optimization
  • Lifetime value and retention strategy
  • Pricing and margin analysis
  • Competitive landscape assessment

Creative Strategy & Production

High-performing creative assets designed specifically for DTC channels. From ad creative to email templates to landing pages, we develop visuals that resonate with your audience and drive conversions.

  • Ad creative development and testing
  • Email template design and optimization
  • Landing page strategy and copywriting
  • Brand content and messaging
  • A/B testing and creative iteration

Creative & Offer Strategy

We develop data-driven creative testing strategies and optimize promotional offers that help increase customer acquisition while attracting high-value subscribers instead of one-time discount shoppers.

Revenue Growth
ROAS Growth
Transaction Lift
Scale Brands

Why Choose Us

DTC Expertise That Delivers Results

Industry-Proven Strategies

We leverage benchmark data, case studies, and years of DTC experience to build strategies tailored to your business model and growth goals.

Multi-Channel Integration

Rather than siloing channels, we orchestrate paid media, email, SMS, and creative to create seamless customer journeys that maximize ROI.

Data-Driven Optimization

Every decision is backed by analytics. We continuously test, measure, and refine strategies to ensure your budget delivers maximum return.

Creative Excellence

High-performing creative isn't guesswork. Our team develops assets specifically designed to convert within your DTC channels and audience segments.

Transparent Reporting

You'll always know how your campaigns perform. We provide clear dashboards, regular reporting, and honest recommendations on what's working.

Dedicated Account Management

You get a dedicated strategist who understands your business, your customers, and your goals. We become an extension of your team.

Our Clients

Trusted by DTC Leaders Across Industries

We partner with ambitious brands that want to scale profitably and build lasting customer relationships.

Volcon ePowersports logoVolcon
Super73 logoSuper73
Con.Struct logoCon.Struct
One Golden Thread logoOne Golden Thread
WRK logoWRK
Publish Brand logoPublish Brand
Kinetix logoKinetix
Skinnie logoSkinnie
Sweat Cosmetics logoSweat
Wallace Skincare logoWallace Skincare
Korean Red Ginseng logoKorean Red Ginseng
Poppy & Pout logoPoppy & Pout
Vegamour logoVegamour
See our case studies

Results That Speak

Real Results From DTC Brands

Skincare Brand Scales to 8-Figure Revenue

By implementing a comprehensive DTC strategy combining paid media optimization, email automation, and SMS engagement, we helped this skincare brand increase customer acquisition by 156% while reducing CAC by 34%. The coordinated approach across Meta, Google, and AppLovin in-app ads created a cohesive funnel that drove repeat purchases and improved lifetime value by 2.3x. Within 18 months, the brand scaled from 6 figures to 8-figure annual revenue.

Supplement Company Achieves 4.2x ROAS

We rebuilt this supplement brand's DTC strategy from the ground up, focusing on audience segmentation, creative testing, and email automation. By deploying a sophisticated email nurture sequence combined with retargeting via Meta and Google Ads, we achieved a 4.2x return on ad spend and increased email revenue contribution by 340%. The strategy emphasized retention alongside acquisition, creating a profitable growth engine.

Beauty Brand Drives $2.1M in Email Revenue

Through strategic email marketing automation and SMS coordination, we helped this beauty brand generate $2.1M in annual email-attributed revenue. By segmenting their audience and creating personalized post-purchase and re-engagement sequences, email ROI reached $68 per dollar spent. The integration of SMS for time-sensitive promotions amplified engagement and repeat purchase rates by 89%.

Home Goods DTC Achieves 3.1x Ecommerce ROAS

We developed a comprehensive DTC strategy for this home goods brand that balanced new customer acquisition with retention marketing. By optimizing their Google Shopping feed, refining Meta and Google Ads targeting, and building email workflows, we achieved a 3.1x ecommerce ROAS within 90 days. Strategic use of AppLovin in-app ads opened a new high-performing channel that contributed 22% of total attributed revenue.

Common Questions

Frequently Asked Questions

What exactly is a direct to consumer strategy?
A DTC strategy is a comprehensive plan for building, marketing, and scaling a brand that sells directly to customers, bypassing traditional retail channels. It encompasses brand positioning, customer acquisition through paid media and organic channels, retention via email and SMS, creative development, and operational optimization to maximize profitability and lifetime value.
How is DTC different from traditional ecommerce?
DTC brands own the customer relationship and all touchpoints, giving them control over brand experience, pricing, and data. Traditional ecommerce may rely on marketplaces or third-party platforms. This ownership allows DTC brands to build loyalty, gather first-party data, and optimize the entire customer journey for higher margins and repeat purchase rates.
Which channels should a DTC strategy include?
A comprehensive DTC strategy typically includes paid media (Meta Ads, Google Ads, AppLovin in-app ads), email marketing, SMS marketing, and creative strategy. The specific channel mix depends on your business model, audience, and profitability goals. We recommend starting with 2-3 channels and expanding as you gather data and optimize performance.
How long does it take to see results from a DTC strategy?
Initial results from paid media typically appear within 2-4 weeks, though optimization continues for 60-90 days. Email and SMS marketing show faster ROI but benefit from longer-term nurturing. A mature DTC strategy usually takes 90-180 days to fully optimize, but many brands see significant improvements in CAC, ROAS, and lifetime value within 60 days.

Ready to Build Your Winning DTC Strategy?

Schedule a strategy call with our team to discuss your brand, your goals, and how we can help you acquire customers more efficiently while maximizing lifetime value. Let's build a plan that drives real growth.

Get Your Free Marketing Audit
No long-term contracts Free marketing audit DTC specialists Results in 30–60 days